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Image for Why Investment Diversification Matters: Don't Put All Your Eggs in One Basket

Why Investment Diversification Matters: Don't Put All Your Eggs in One Basket

October 10, 2024

In the world of investing, we often hear about the latest hot stock, or sector that's making waves in the market. But is this really the best strategy for long-term financial success? Here’s a quick explainer on why investment diversification matters and why you shouldn't just chase the latest market darling.
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Image for My Company Offers An ESPP With A 15% Discount. How Much Should I Put In?

My Company Offers An ESPP With A 15% Discount. How Much Should I Put In?

June 30, 2021

We’re fielding questions about Employee Stock Purchase Plans (ESPP) more and more it seems. More often than not, these offerings are made available by mid-size to large, well established, publicly traded companies as an additional incentive for long-term savings in the form of stock ownership.
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